{"id":79377,"date":"2026-05-12T21:06:54","date_gmt":"2026-05-12T21:06:54","guid":{"rendered":"https:\/\/dralysstore.com\/blog\/?p=79377"},"modified":"2026-05-12T21:06:55","modified_gmt":"2026-05-12T21:06:55","slug":"deals-and-cashback-enter-chatgpt-conversations","status":"publish","type":"post","link":"https:\/\/dralysstore.com\/blog\/deals-and-cashback-enter-chatgpt-conversations\/","title":{"rendered":"Deals and Cashback Enter ChatGPT Conversations"},"content":{"rendered":"
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E-commerce platform Minty<\/a> has launched an AI-powered shopping companion that delivers deals and cashback offers in ChatGPT.<\/p>\n

The move highlights how commerce features are starting to appear inside generative AI platforms. The company is addressing how products are surfaced in large language models (LLMs) by adding a transactional layer to the interface.<\/p>\n

According to Minty, 70% of U.S. shoppers use or explore AI to find better deals. The app uses what the company calls proprietary shopping intelligence to deliver deals and cashback offers during relevant points in a conversation.<\/p>\n

Adding the app to ChatGPT is a one-time setup for Minty members. Users navigate to the apps directory in ChatGPT, search for Minty, and click \u201cConnect.\u201d<\/p>\n

Instead of navigating to a product page to access rewards, consumers can stay within the ChatGPT conversation, where relevant cashback offers and rewards appear in real time. The goal is to create a more direct path from research to purchase.<\/p>\n

\u201cShopping is evolving from a search-driven experience into a conversation-driven one,\u201d said Jon West, co-founder and CEO of Minty. \u201cAt the same time, we\u2019re giving brands and agencies a direct, performance-driven way to participate in those moments at scale \u2014 creating value for everyone in the ecosystem.\u201d<\/p>\n

LLM Commerce Takes Shape<\/h3>\n

Brand visibility inside LLMs has become a growing challenge for digital marketers.<\/p>\n

Consumers are not the only ones who benefit. For brands, retail media, and their digital and affiliate agency partners, Minty aims to give brands access to high-intent buyers with targeted, dynamic cashback offers that appear naturally within ChatGPT interactions. Rather than experimenting with content strategies and hoping for visibility, brands gain visibility inside conversations as shoppers make buying decisions.<\/p>\n

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\u201cThe rise of AI-driven discovery is reshaping how consumers evaluate products and how brands show up in those moments,\u201d noted Collin Colburn, VP of commerce and retail media at the Interactive Advertising Bureau (IAB).<\/p>\n

He added that new approaches to integrating offers, incentives, and commerce signals directly into conversational environments reflect a broader shift in how the industry approaches influence and conversion.<\/p>\n

Faster, More Contextual Discovery<\/h3>\n

Consumers typically research for two reasons: They want recommendations on the best products or guidance on getting the most value for their money, noted Minty\u2019s CMO, Rodney Mason. Minty also handles price comparisons within ChatGPT.<\/p>\n

\u201cIf ChatGPT recommends Nike, but Adidas is a close second and has a cashback offer, savvy shoppers want to know that. With Minty installed, they get both pieces of information presented factually,\u201d he told the E-Commerce Times.<\/p>\n

A recent Minty study found:<\/p>\n