This week\u2019s installment of new services for merchants includes updates on cross-channel marketing, B2B commerce, agentic marketing, shoppable media, payments, product descriptions, AI-powered ecommerce, and predictive behavioral intelligence.<\/p>\n
Got an ecommerce product release? Email updates@practicalecommerce.com.<\/em><\/p>\n OS Group launches B2B commerce platform.<\/strong><\/a> OS Group<\/a>, a wholesale fashion and footwear network, has launched its proprietary B2B ecommerce marketplace<\/a>. According to the company, the platform provides qualified retailers and business buyers with centralized access to high-demand sneakers and streetwear available for immediate wholesale purchase and fulfillment. The marketplace enables businesses to source products of globally recognized brands, including Nike, Adidas, ASICS, and others.<\/p>\n OS Group<\/p>\n<\/div>\n Ampd launches agentic shoppable media.<\/strong><\/a> Ampd<\/a>, an agentic tool connecting brand media to commerce, has launched agentic<\/a> shoppable media, connecting shoppers directly to their preferred retailer \u2014 fully logged in and ready for purchase. According to Ampd, brands can input and maintain fair-share gross-merchandise allocations across their retail partners (e.g., Amazon, Walmart, Target) while maximizing the likelihood that shoppers land in their preferred ecosystem. Brands only need to create a single link that serves all retailers.<\/p>\n Airship expands AI Agent Fleet for campaigns and cross-channel experiences.<\/strong><\/a> Airship<\/a>, a mobile-first customer experience platform, has announced an expansion and enhancement to its AI Agent Fleet. The launch introduces conversational interfaces<\/a> for Campaigns AI Agent (for automation and acceleration), Native Experience AI Agent (for building app and web experiences from text descriptions or image uploads), and Journeys AI Agent (for creating and refining complex, multichannel journeys).<\/p>\n Clarvos introduces agentic workflow to help SMBs launch campaigns.<\/strong><\/a>\u00a0Clarvos<\/a>, a marketing technology startup, has announced the launch of its agentic marketing workflow platform to help SMBs plan, create, and run marketing campaigns.<\/span>\u00a0The Clarvos Agentic Workflow coordinates campaign strategy, creative generation, and activation across Google<\/a>, Meta, and TikTok, using AI to simulate customer response, compare campaign options, and guide setup.<\/p>\n Clarvos<\/p>\n<\/div>\n Joybuy adopts Competera to automate European market operations.<\/strong><\/a> Competera<\/a>, a retail pricing platform, is collaborating with Joybuy<\/a>, the new retail destination from JD.com<\/a>, to manage its footprint across Europe<\/a>. The partnership implements a centralized system wherein Joybuy tracks competitive shifts in real time. Teams at Joybuy receive market insights every morning to identify price gaps and adjust their own points before the peak shopping hours begin.<\/p>\n DropsyneX debuts ecommerce system.<\/a><\/strong> DropsyneX<\/a>, a B2B cross-border ecommerce <\/a>platform integrating live commerce, merchant services, and global logistics, has launched its one-stop system, which includes a global warehouse network, smart inventory and warehouse management, and virtual livestream commerce. DropsyneX states that its AI-powered livestream commerce tool enables automated product promotion, increased conversion rates, and reduced operational dependency on manual teams.<\/p>\n Yobi partners with Microsoft for predictive behavioral intelligence.<\/strong><\/a> Yobi<\/a>, a behavioral AI company, has partnered with Microsoft<\/a> to unlock predictive consumer intelligence for enterprises. Built on the Microsoft Azure<\/a> platform, Yobi\u2019s consented consumer database helps organizations ethically access behavioral datasets for predictive AI models. Yobi\u2019s model uses real-world data such as purchases, store visits, and marketing conversions to understand and predict consumer intent. Businesses can personalize<\/a> outcome modeling around the metrics that matter the most to their priorities.<\/p>\n Yobi<\/p>\n<\/div>\n Zendrop launches MCP server to connect AI assistants to live store data.<\/strong><\/a> Zendrop<\/a>, a dropshipping and ecommerce fulfillment platform, has launched a Model Context Protocol<\/a> server that gives AI assistants, such as Claude, ChatGPT, OpenClaw, and Gemini, access to a merchant\u2019s store. Merchants choose what an assistant can read or write, from catalog browsing to order management, through a granular permissions system, with built-in rate limiting for high-volume stores. The server works with any AI assistant that supports MCP. The integration is available to all Zendrop merchants.<\/p>\n PayPal extends payment links to Canva creators.<\/strong><\/a> PayPal<\/a> has announced that payment links are available directly in Canva<\/a> to turn designs into a checkout experience. Canva users can create a payment link or QR code and add PayPal checkout (including PayPal, Venmo, and PayPal Pay Later) to digital or printed designs and accept payments<\/a> across social platforms, email, messaging apps, and in person.<\/p>\n Ask Yuma to manage ecommerce customer support.<\/strong><\/a> Yuma AI<\/a>, a platform for ecommerce customer support<\/a>, has launched Ask Yuma, a conversational interface that lets merchants manage their support automation through natural language. Ask Yuma is built into every page of the Yuma dashboard and provides access to a merchant\u2019s tickets, automations, knowledge base, performance metrics, integrations, and brand voice. Customer experience teams can build, investigate, and optimize their automation in real-time by asking Yuma.<\/p>\n Yuma AI<\/p>\n<\/div>\n Katana introduces platform for brands selling across multiple channels.<\/strong><\/a> Katana<\/a>, a cloud-based inventory management software, has launched as a unified platform for product brands selling across multiple channels. The announcement coincides with the launch of Katana\u2019s native Amazon FBA integration, enabling daily or weekly sync between FBA stock and Katana inventory<\/a>, multi-marketplace support, and a product mapping system. Katana also provides native connections to Shopify, WooCommerce, QuickBooks, and Xero.<\/p>\n Visa launches Intelligent Commerce Connect.<\/strong><\/a> Visa<\/a> has unveiled Intelligent Commerce Connect<\/a> for businesses to participate in AI-powered commerce<\/a>. Through a single integration via the Visa Acceptance Platform, Intelligent Commerce Connect enables secure payment initiation, tokenization, spend controls, and authentication. The tool integrates Visa Intelligent Commerce APIs (to process agent purchases using Visa cards) and other networks\u2019 APIs, allowing agents to pay with both Visa and non-Visa cards.<\/p>\n Blytz launches as a payments and collections platform.<\/strong><\/a> BlytzPay has introduced Blytz<\/a>, an intelligent payments and collections platform that includes BlytzPay, BlytzCollect, and BlytzCash. BlytzPay powers text-first, bankless payments. BlytzCollect uses AI-driven voice and BlytzPay\u2019s text payment links to automate outreach and improve on-time payments. BlytzCash expands payment options by enabling customers to pay in cash<\/a> at a network of retailers.<\/p>\n Selro launches AI-powered product description generator.<\/strong><\/a> Selro<\/a>, a multichannel ecommerce management platform, has launched an AI-powered product description generator<\/a>. The feature integrates with the Selro platform, enabling users to generate product titles, descriptions, and summaries directly from existing product data, images, or title snippets \u2014 all across large catalogs and multiple sales channels.<\/p>\nNew Tools for Merchants<\/h3>\n
![\"Home](\"https:\/\/www.practicalecommerce.com\/wp-content\/uploads\/2026\/04\/Clarvos.jpg\" "\\"Home")
<\/a><\/p>\n![\"Home](\"https:\/\/www.practicalecommerce.com\/wp-content\/uploads\/2026\/04\/Yobi.jpg\" "\\"Home")
<\/a><\/p>\n![\"Home](\"https:\/\/www.practicalecommerce.com\/wp-content\/uploads\/2026\/04\/Yuma-AI.jpg\" "\\"Home")
<\/a><\/p>\n
![\"Home](\"https:\/\/www.practicalecommerce.com\/wp-content\/uploads\/2026\/04\/Selro.jpg\" "\\"Home")
<\/a><\/p>\n